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Guide for display newbies

Guide for display newbies

Merchandise-carrying or purely advertising displays?

Are you looking for a display but have not yet had any contact with our advertising stands? No problem! We have developed this list of questions so that you can familiarize yourself with the most important questions before you contact us for the first time so that we can offer you the perfect display for your requirements.

If you want to spread your brand message or provide information about a promotion, then you need a purely advertising display. If you want to place your products and goods for sale, then you need a merchandise-carrying display.

Basic questions about all display types

  1. In which salesroom should the advertising material be placed? The displays can be placed in food retail outlets (LEH), DIY stores, specialist retailers, pharmacies and other points of sale as required.
  2. What quantities can we offer?
  3. How should the display be printed? The printing is done according to your specifications and wishes. We offer both cost-optimized and high-quality high-quality printing options for the display design.
  4. Is there a fixed budget or an asking price? We take your individual budget specifications into account and offer flexible pricing options according to your requirements.

Questions about purely advertising displays:

  1. Where should the display be placed in the store? The display can be positioned on the counter, on the shelf, in the shop window, on the floor or on the ceiling.
  2. Does the display require a single-sided or double-sided advertising space? Depending on the location of the advertising stand, printing on one or both sides may be appropriate. We select a suitable design according to your requirements.
  3. Who sets up the display? Does it have to be easy to set up?
  4. How is the display shipped to the end customer? Shipment can be made on a pallet by a forwarding agent, personal delivery by the field service/decoration service or individual shipment by parcel service.
  5. Is outer packaging required for shipping? If required, we can provide suitable outer packaging for shipping the display.
  6. Is there a maximum format for the packaging (e.g. max. belt size parcel service or max. Euro pallet size)? We take into account the size restrictions of well-known parcel services so that your shipping costs for individual shipments do not become unexpectedly expensive.

Questions about product-carrying displays:

  1. Where should the display be placed in the store? Product-carrying displays can be positioned on the counter, on the shelf or on the floor.
  2. If it stands on the floor: Is the display shipped on a pallet (pallet display)? What kind of palette would you like? You can choose between wood or plastic. You can find more information on this in our overview of pallet types.
  3. Which goods are placed in the display? Number, types, packaging, dimensions, weight?
  4. Are the goods stackable and can they be carried?
  5. How should the shipment be made? They can be shipped flat, without goods or erected and loaded with goods.
  6. Who sets up the display? Does it have to be easy to set up?
  7. Is it possible to use one of our standard displays? For display newcomers, we recommend our standard displays as a cost-effective entry-level solution.
  8. Are outer packaging and shipping padding required for shipping?
  9. Is there a maximum format for the packaging (e.g. max. belt size parcel service or max. Euro pallet size)? We take into account the size restrictions of well-known parcel services so that your shipping costs for individual shipments do not become unexpectedly expensive.

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